Pinoy Baiting: Is It A Good Marketing Strategy?
Pinoy baiting is the use of Filipino culture for clicks and clout. It's become a marketing strategy for foreign digital content creators. You've most likely seen it all over YouTube…
Ultimate Guide to Public Relations for Small Businesses
Public Relations is important. It is what helps companies, brands and individuals maintain and recover their reputations whenever they face a crisis, issues and accidents. And any good company would…
The Difference Between Public Relations vs. Media Relations
Although the terms "public relations" and "media relations" are being used interchangeably, they have specific aspects that separate these terms and it is important to understand them before embarking on…
How To Create Your Own Public Relation Strategy
In order to effectively manage your brand's reputation and credibility, you'll definitely need a Public Relation strategy. And you can either work to improve it from within your company or…